CLIFZYOne More Episode.
Investor presentation · global opportunity
Missed the TikTok wave?Discover the next chapter in short-form storytelling.

The nextbig storyis short.

An early-stage venture at the intersection of powerful storytelling, mobile viewing and a growing short-drama market.

CLIFZY is independent and is not affiliated with TikTok.

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GLOBAL MICRODRAMA
MARKET OUTLOOK 2026 PROJECTION
$14B

Approx. projected global revenue, including China

SHORT-FORM STORIES
THE MARKET OPPORTUNITYGLOBAL REVENUE
2025 estimate~$11B
2026 forecast~$14B
2031 forecast~$25B
US APP SPENDING · 2024 → 2025$580M → $1.15B Explore growth ↗Appfigures estimates · separate US measure
Omdia · February / October 2026
2025 estimate · 2026 / 2031 forecastsView sources ↗
$1MTarget raise
20%Proposed equity allocation
4% verbal interestFounder-reported · no funds received for this allocation
A global opportunity

Short stories.
Global scale.

A fast-growing category is creating opportunities across storytelling, distribution and mobile entertainment. These figures describe the industry and competitors, not our venture's results.

CATEGORY DOWNLOADS · GLOBAL850M+

Estimated short-drama app downloads in Q1 2026, according to Sensor Tower.

Sensor Tower ↗

Forecasts include China. Downloads are estimates, not unique viewers; sources and periods differ. Sensor Tower excludes pre-installs, re-downloads and third-party Android stores. These figures describe the market, not CLIFZY's results.

HOW THE CATEGORY IS EVOLVING

Three approaches shaping growth.

01 / MONETIZATIONStory-led discovery

Platforms combine serialized stories, audience acquisition and paid viewing options.

02 / DISTRIBUTIONStories for each market

Localized content and wider distribution help platforms reach different audiences.

03 / PRODUCTIONExperiment with formats

Some companies are testing AI-assisted production and adaptations of existing stories.

Industry examples. CLIFZY's retention and production economics still need validation.

01 / The business model

Three ways to
earn revenue.

Designed around how audiences want to watch.

Planned, not yet active

These revenue features are under development and are not active in the current product preview.

01 / UNLOCK
PAY PER EPISODE

Episode
unlocks.

Coins or one-time payments for access to selected episodes.

SELECT · UNLOCK · WATCH
02 / SUBSCRIBE
RECURRING ACCESS

Subscriptions.

Recurring access options for viewers who prefer ongoing viewing.

DISCOVER · WATCH · RETURN
03 / WATCH
AD-SUPPORTED VIEWING

Advertising.

Potential ad-supported access designed around the viewing experience.

WATCH · ENGAGE · DISCOVER

One platform. Multiple potential revenue streams.

02 / The market opportunity

Big emotion.
Big market.

Independent research shows growing interest in short dramas. These figures describe the market, not our venture's results.

2024 TO 2025 · US APP SPENDING

One year.
Nearly twice the spending.

Estimated consumer spending on short-drama apps in the United States.

+98%year-on-year growth
calculated from rounded estimates
2024ESTIMATE$580M
2025ESTIMATE$1.15B

Source: Appfigures ↗Same source. Same geography. Full-year estimates.

US micro-drama market · 2030 projection
$3.8B

A forecast, not a guarantee.

Media Partners Asia's 2025 forecast projected US revenue from $819M in 2024 to $3.8B by 2030.

2024 estimated revenue$819M
2030 projected revenue$3.8B

Source: Media Partners Asia via exchange4media ↗

Global app in-app purchase revenue · Q1 2026

Scale is already here.

Illustrative mix of global short-drama app IAP

DramaBox~18.7%
ReelShort~18.7%
Other apps~62.7%

Illustrative shares are calculated from Sensor Tower's rounded global Q1 estimates: ~$750M in category in-app purchases and ~$140M each for DramaBox and ReelShort. They are not US market shares or total company revenue.

Source: Sensor Tower ↗.

Sources measure different markets and periods. Forecasts are uncertain and do not establish CLIFZY's performance.

03 / The execution plan

Build the stories.
Prove the model.

Our creative and production teams will develop the stories, while the platform and audience strategy are completed and tested.

01 / PLATFORM

Complete the experience

Build on the early web experience and mobile source prototypes. Complete consumer accounts, payments, playback protection and release testing.

02 / CONTENT

Produce for the audience

Create original short dramas with our in-house creative and production teams. Track the cost per completed episode.

03 / MARKETING

Test discovery and growth

Test content-led audience acquisition and evaluate viewing, retention and willingness to pay before scaling.

Metrics to validateProduction costAcquisition costViewer retentionPaid conversionContribution margin

These metrics are planned, not reported results. Budget, timing and economics remain to be validated.

04 / Proposed investment

An opportunity
to own the story.

The target raise is $1M to complete the platform, produce content and build an audience. The proposed terms below are for discussion and remain subject to agreement.

THE FUNDING TARGET$1M

Proposed raise

INTENDED USE OF FUNDS
Platform completionOriginal contentAudience growth

Allocation, budget and timing are still to be finalized.

INVESTMENT OPPORTUNITYProposed equity

Equity allocation

20%

Up to 20% equity, with each 1% offered at $50,000. At that price for all 20%, the indicative total is $1M.

ALLOCATION STATUS20% TOTAL
4%Verbal interest · not funded
16%Potential balance

The founder reports non-binding verbal interest for 4%; no funds have been received for this allocation. The 16% balance assumes that interest converts to a completed investment. Terms, status and investor rights remain subject to verification and final documents.

How investor returns work

Ownership in the story.

Under the proposed terms, investors would receive an ownership stake in CLIFZY. Any future return will depend on the company’s performance and applicable investment terms.

Returns are not guaranteed. No fixed monthly return is promised. Investments may lose value, including the entire amount invested.

Investment can result in loss. Terms are for discussion and require final agreement and qualified US securities counsel review.

The platform
WEB EXPERIENCE BUILT

The web experience
is built.
Step inside.

Experience CLIFZY for yourself. Explore our early web platform and see the viewing experience we are building on.

Experience CLIFZY now

Some account and playback features require authentication or are still in development.

Android and iOS source prototypes exist. Payments and full content protection remain in development.

✦
Made to be experiencedEARLY WEB EXPERIENCE
ILLUSTRATIVE VISUAL · CLICK TO EXPERIENCE CLIFZY ↗
THE INVESTOR DECK

Get the
full picture.

The market. Our model. The proposed raise.

Download investor deck PDF 20 pages · PDF
LET’S TALK CLIFZY

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Start the conversation.

Discuss the vision, the business and your questions.

Contact us invest@clifzy.com